I’m big in Bulgaria but even bigger in Israel.

After we done the Bushmills Brothers print ad I heard that they were using the various posters in numerous countries. If the campaign was successful in one country it would be used in another, and another and so on. We were told that our poster was currently being used in Bulgaria where it appeared pretty much everywhere. I thought this was hilarious as I could now go around saying “I’m big in Bulgaria”. 
A friend of a friend was in Tel Aviv, Israel last year and seen our poster in the main square. It turns out I’m big there too, over 50ft if I was to take a guess.     
The Original Poster
Yup, that’s our poster.
Are they trees?
Yup, they’re trees. Hmm.
That’s a big poster.
At least no one can draw a cock on my face.

One thought on “I’m big in Bulgaria but even bigger in Israel.

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